Monday, December 17, 2007

The making of a star...Om Shanti Om and Deepika


Finally saw Om Shanti Om, perhaps the most talked about movie of the year. I enjoyed the film and believe it is a well packaged piece of entertainment. All the elements were right - the humor, the sense of history, which took one back to the 1960s and 70s; and the evolution of Bollywood.

shahrukh khan was at his best as Om Prakash and OK respectively in his first and second life. The movie also struck a chord with me simply because of the way it was marketed. Right from the "making of OSO" to the premier of the film, the PR was absolutely fabulous. The PR guys focused on all elements which would interest the typical movie goer in Indian cities.

While we are all running around doing our work, making money and complaining about the traffic; each one yearns for the lost time, the "past" which was all hunky-dory and fine. We want to re-visit our past and live in it for the dreams and aspirations we cherised. This movie does exactly that. It subtly takes us back to our past, and helps us re-live the same in a span of three hours. It showcases the dreams and aspirations of the wannabe hero and in doing so, captures some of our own dreams and aspirations.

Deepika Padukone could not have asked for a better launch pad. She is impeccably packaged. Right from her costumes to make up; she fits the bill perfectly. The story line is also not too "modern". It also has a very typical "filmy" end -as Bollywood movies are supposed to have. Everything ends on a happy note.

All in all, a good effort at making a good entertainer. And hats off to the PR guys - who focused on everything from Manoj Kumar to SRK's six pack abs, and kept the audience glued and asking for more....

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